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2008 Leadership Conference Featured in The Boston Globe
The 2008 Leadership Conference “Dialogue & Discovery” was featured in the Living Arts section of The Boston Globe on February 6, 2008. The article, entitled "Star Search," discusses the importance of booking famous speakers as a way to boost conference attendance. Joyce Kolligian, Executive Director of the Annual Leadership Conference, is quoted as saying “What drives the conference business is attendance and corporate sponsorship. And if you are going to do the record breaking numbers...you need the celebrated names to get the draw.” For the full article click here.
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